Even if you employ a financial manager, you should be aware of the financial condition of your business, and be able to project:

"What would happen if I...?"

Why It Matters: Financial Strategies in Retail

Distribution channels are the means through which products or services reach the end user, encompassing all the activities that connect producers to consumers. These channels consist of two main components:

1. Logistics: which includes assembly, warehousing, sorting, and transportation.

2. Facilitation: This encompasses channel coordination, marketing, promotion, financing, and post-purchase service and maintenance.

Transaction: buying, selling, and the associated assumption of risk.

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